Proud to Back Our Bulldogs: Hop Nation Brewing Co. Named Official Beer Partner
We’re beyond stoked to announce that Hop Nation Brewing Co., born and bred in Footscray, is now the Official Beer Partner of the Western Bulldogs for 2026. Two Westside icons, one proud community — it doesn’t get much better than this.
As an independent craft brewery, we’ve spent the last decade brewing full-flavoured, crowd-pleasing beers that our local mates love, from Footscray Draft to our range of limited-edition drops. Now, you’ll be able to enjoy Hop Nation beers at Mission Whitten Oval on match days, and our branding will feature across the Club’s digital channels and content.
We’re also working on a collaboration beer that will be available at selected pubs and bottle shops and venues across Melbourne’s west — a proper cheers to the community that raised us.
Our founder, Sam Hambour, says it best:
"Hop Nation was built on the Westside, and we’re proud to partner with a Club that represents it so fiercely. Footscray shaped our identity from day one, and this partnership is about celebrating the community that built us and standing beside the Club that represents it."
Cheers to that.
